Determine the basics of your event
Take a second and think about the type of function that would help boost your brand’s image. Firstly, identify the type of event you plan to host and its theme. Are you planning to organize a roadshow, a launch, or will your company’s door gift be given out at your company’s networking event? Secondly, choose the impression you would like to leave on those you hand out your door gift to. Would you like your brand to come off as one that is trendy or one that is high profile and premier? Take your pick to set the theme for the perfect door gift.
Choose your ideal door gift supplier
There are so many ways you can go wrong with door gift. Most of the time, companies end up selecting the cheapest gift they can find, but these gifts usually end up being incredibly low in quality. Thus, to find the perfect door gift, make it a priority to select a gift supplier that offers high-quality items for a low price. Examples of these include promotional tote bags, pens, water bottles, lanyards, notebooks, thumb drives, and even hair ties! Once you find a gift supplier that can provide you with trustworthy products, you’re set to go onto step 3!
Personalize, personalize, personalize
What kind of tone would you like to convey to your audience? Consider personalising your door gift with specific colours and designs. If your audience will mostly be youths, use colours that are in their wavelength or fits with their aesthetic, such as pastels. However, if your audience will be adults, try neutral colours instead of the standard red or gold so your door gift will be suitable for them to carry for any occasion. Furthermore, do not hesitate to add in a thank you note for stopping by and learning more about your brand. This adds to the personalised experience you want to provide to your audience to boost brand love and gain customer loyalty. Moreover, selecting gifts that are suitable for your target audience’s daily use would also help you in boosting brand recognition because the more they use them, the more the people around them will start to notice your brand logo on the gifts. Who says advertising can’t be incredibly inexpensive?